Anthony Gitch, CCH, CHI created MindSpa Hypnotica and here is why.
Just before I decided to pursue a career in hypnosis I was working in the CAM field or in Complementary Alternative Medicine. I split my days between teaching QiGong in the mornings and Ayurvedic Lifestyle Counseling and Massage in the afternoons. I was busy beyond my comfort level and was ready to leave the world of massage behind. The physical aspect was getting to me.
So now it is 5 months into my new career and I’ve got a $620 a month office space that needs to be paid for and I am struggling to find clients who want to fix their problems with hypnosis. Even my long time massage and QiGong clients were hesitant to use hypnosis. I needed to do something and fast.
Now I am going to tell you how I changed my business from a struggling startup to a still growing success. First, I started to look for what was in common with all the things I had done that were successful. I started playing with some relational frames and through all that, as simple a thought as it was, the one thing in common with everything I had been doing was fundamentally based in the practice of relaxation. It had been staring me in the face the whole time. The connection between a rider and a horse is improved with relaxation, our ability to heal both mentally and physically is improved through relaxation. Anything we do we do better when we are relaxed it’s called being in a “state of flow”. So all these successes were built on the relaxation I had been seeking out and now it was time to build my hypnosis success on the same principle.
At that moment I decided that instead of trying to sell people solutions to their problems I would focus on selling them more of what they were already buying from me – success, happiness and underneath it all relaxation.
I wish you the best in your hypnosis career.